



Kinh doanh và quản lý
Lê Đức Niêm; Phan Công Thân; Lê Đức Niêm(1);
Cho vay khách hàng cá nhân khu vực nông thôn tại Ngân hàng Nông nghiệp và Phát triển Nông thôn Việt Nam - Chi nhánh tỉnh Hà Tỉnh
Lending to individual customers in rural areas of Vietnam Bank for Agriculture and Rural Development (Agribank) - Ha Tinh Province Branch
Tạp chí Công thương
2021
17
232-237
0866-7756
Ngân hàng; Cho vay; Khách hàng cá nhân; Khu vực nông thôn; Agribank Hà Tĩnh
The bank; Lending money Individual customer; Rural area; Agribank Ha Tinh Province Branch
This paper evaluates the current situation of Vietnam Bank for Agriculture and Rural Development (Agribank) - Ha Tinh Province Branchs lending to individual customers in rural areas. This paper also highlights the banks achieved results, difficulties and limitations in lending to individual customers in rural areas. Based on the papers findings, some solutions are proposed to help the bank develop its lending to individual customers living in rural areas, including (1) Diversifying marketing and communication activities to retain existing customers and attract new customers; (2) Adequately assigning duties for credit officers; (3) Improving the quality of loan appraisal; and (4) Strengthening the coordination with local authorities and associations in debt settlement.
TTKHCNQG, CVv 146